Snacking Wins
Snacking occasions have moved away from home over the last three years, with snacking even more common today than it was before the pandemic.
In total, 71% of consumers snack at least once per day.* Consumers younger than 35 are still the most prolific snackers and more likely than older consumers to eat three meals a day with many snacks in between. Snacks will continue to be sought out by consumers and, thus, are an opportunity for foodservice operators.
Snack-size portions can serve as a lower-cost or lower-risk way for consumers to try new foods and enjoy variety. And, as inflation forces menu prices to increase, smaller portions can provide lower-cost opportunities for consumers to treat themselves.
Younger consumers, in particular, expect to snack more in the future as they return to campuses and workplaces, and most snacks are now enjoyed while en route, so ensuring snacks are portable will be important. Cupholder-friendly options and smaller or mini portions of favourites are potential areas of opportunity. Beverages are also becoming more popularly defined as snacks, particularly among younger consumers.
| NESTLÉ RECOMMENDS |
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Big Flavour to Go Dipping sauces and toppings can allow consumers to customize their snacks and easily try new flavour combinations in snack-size portions. Consider Minor’s Bourbon Style and General Tso Ready-to-Use (RTU) sauces. |
